Affiliate Program

hornady affiliate program

You already recommend us.
Let's make it official.

Been telling people about Hornady for years? Join our new Affiliate Program. Drive traffic from your site, channel, or platform to Hornady.com and earn a commission on every sale you help make happen. If you're already recommending the ammunition, reloading components, and gear hunters and shooters trust, this just makes it official.

Apply Now

How It Works

  • Step 1: Apply to AvantLink, Hornady's affiliate network partner.
  • Step 2: Complete the application for the Hornady.com affiliate program.
  • Step 3: Once approved, post your unique Hornady.com links on your site or platform.
  • Step 4: Send customers to Hornady.com through your links — you'll earn a commission on completed sales through AvantLink.
  • Step 5: Track your clicks and commissions through the AvantLink dashboard.
hornady affiliate program

Additional Info

Qualifying Affiliate Sites

  • Publishers
  • Hunting & shooting sports sites
  • Outdoor and gear review sites
  • Reloading and ballistics content creators
  • Social media and influencers

Not sure if you qualify? Contact us — we'll figure it out together.

Program Details

  • 5% commission on all sales
  • 30-day cookie duration
  • Open to all AvantLink-approved affiliates
  • Affiliate tools through AvantLink cover everything from banner ads to datafeeds

Apply Now

Hornady Perks

  • Direct access to a Program Manager who knows the product line
  • Accurate, up-to-date product data and assets to work with
  • Regular promotions and new product launches to help drive sales
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Keeping Your Family Safe & Secure

Hornady® is a strong supporter of Project ChildSafe®, a nonprofit charitable organization committed to promoting firearms safety. Project ChildSafe is a real solution to making our communities safer. More than 15,000 law enforcement agencies have partnered with the program to distribute more than 36 million firearms safety kits to gun owners in all 50 states and the five U.S. territories. Project ChildSafe has helped raise awareness about the safe and responsible ownership of firearms and the importance of securely storing firearms to help reduce accidents and access by unauthorized individuals.

Join us in promoting firearms safety. For more information, visit the Project ChildSafe® website.